- The Brethren, channeling inspiration through their thick space helmets, convinced themselves that the church has been unfairly represented in the godless liberal media.
- Fearful that the average Joe Nonmember might not have a complete understanding of the LDS Church - and convinced that he craves one - the inspired Brethren ordered their brainiacs in PR to come up with some sort of promotional gimmick.
- According to the Lord's apostle, Jeffrey R. Holland, the film, Meet the Mormons, was getting positive buzz from "test audiences" at the Legacy Theater on Temple Square in Salt Lake City. I don't know specifically who made up these audiences. But, as any researcher at LDS Inc. undoubtedly knows, visitors to the Legacy Theater on Temple Square are either Mormons themselves, or non-Mormons who are curious enough about the faith to sit through all or part of a free - emphasis on free - church produced promotional film.
- Nevertheless, this alleged buzz was reason enough for these PR brainiacs and the GA's to launch Meet the Mormons as a major motion picture, one they knew would be wildly successful at the box office.
- The reason the PR brainiacs and their higher-ups knew it would be wildly successful was because they had devised this brilliant top-secret scheme! That is, they had ward and stake leaders send out emails to local members pressuring them to see the film on opening weekend.
- Convinced that their brilliant scheme would execute flawlessly and completely under the radar, the Brethren and their PR brainiacs leaned back and waited for what they were convinced would be a blockbuster success so momentous that it would explode onto Netflix and other outlets, and inspire every Joe Nonmember to declare, "Golly, Myrtle, I was going to go see Gone Girl until I heard about that smash hit, Meet the Mormons!"
|Me and Dana at Exmormon 2014|